The latest buzz in anti-aging treatments is all about “tweakments” – subtle enhancements that give your skin a healthy glow without making you look overdone. Beauty expert Alice Hart-Davis sheds some light on what these tweakments are and why everyone is talking about them.
Tweakments include treatments like Botox, fillers, skin peels, intense pulsed light, lasers, thread lifts, and more. These are minimally-invasive procedures that deliver noticeable but temporary results. They’re subtle, so you can enjoy the benefits without looking like you’ve had work done, as long as you choose your doctor carefully.
Alice Hart-Davis, a beauty journalist, has been actively discussing tweakments. She’s written a book called “The Tweakments Guide: Fresher Face” and launched a website to help people understand these procedures better. The goal is to clear up any confusion about what tweakments are and how they work.
When Hart-Davis first started writing about these procedures 20 years ago, they were a well-kept secret. Back then, people found the idea of injecting substances into their faces quite shocking. But over the years, attitudes have changed, and the stigma around treatments like Botox and fillers has lessened.
The options for tweakments have expanded significantly. Where once there were only collagen injections and Botox between facials and facelifts, now there are numerous choices, including laser facials, ultrasound skin tightening, microneedling, and injectable moisturizers that last for six months.
According to a Mintel report, 43% of people are now interested in trying a non-surgical cosmetic procedure. Initially, tweakments targeted anti-aging, smoothing frown lines or filling in wrinkles. However, today they’re used for all age groups, from enhancing lip shape and cheek definition to creating a balanced jawline.
Treatments like Profhilo can boost skin hydration, while ultrasound therapy offers a non-surgical facelift with subtle yet noticeable results. Younger generations are more open about these procedures and often share their experiences on social media.
There are now more practitioners offering tweakments across the country, which is mostly positive. However, the lack of regulation in this field means that some practitioners may have minimal training and experience. For those seeking a great practitioner, Hart-Davis recommends starting with those listed on her website, as they are all proven professionals she trusts.
Alice Hart-Davis is a British journalist focused on beauty and cosmetic procedures. Her new book and website provide independent advice about tweakments and include tools for finding reputable practitioners in the UK.